Data security is increasingly top of mind for consumers. For companies operating in a highly competitive marketplace, it can mean the difference between keeping your customers happy while increasing revenue or losing them forever. Therefore, businesses of every size need to meet the moment by understanding their vulnerabilities, embracing best practices for cyber defense, and building a breach response action plan.

Although Tomo states that data privacy is one of their top concerns, their actions say otherwise. Companies demonstrate their priorities by actively securing their customers’ data and by having a response plan ready in case a breach occurs. Knowing what happens to data after it is stolen and having deliberate channels to communicate this information to your customers are both critical to hastening the recovery process and restoring customer confidence in your brand.

Facebook has grown rapidly in the past decade and now boasts over two billion monthly active users. These users are constantly liking, sharing, commenting, and posting on the platform. Many businesses see this as an opportunity to grow their customer base so they integrate Facebook advertising into their marketing strategies.

Enterprise cybersecurity is a holistic system that involves employing security practices at every level of use. This includes picking out the most secure application for web browsing. Consider the security features of these popular web browsers when picking yours.

Businesses have more access to customer data than ever before, and that trend will likely continue in the future. The insights you get from all that data are valuable. However, a lot of data is unnecessary or possibly even problematic. To ensure your insights are relevant and useful, you must have a well-defined data collection system in place.