Research shows that customers are unlikely to return to a platform that compromises their personal data, making cybersecurity not just a technological issue but a bottom-line priority. Providing comprehensive care to those impacted by a breach allows companies to put their best foot forward toward restoring the customers’ confidence, and, hopefully, retaining their business.

A ransomware attack is a costly ordeal with broad consequences that extend beyond the immediate expense of restoring system access. In this case, Park DuValle’s entire business was crippled, making the $70,000 ransom payment the least of their financial worries. It’s a reminder that having the tools necessary to respond to a ransomware attack is part of the cost of doing business in today’s digital environment.

A holistic ransomware response plan is a mission-critical component of any organization. This plan, which must include everything from attaining the right insurance policy to determining a philosophical position on paying ransom demands, can mitigate the consequences of an attack. In this case, New Haven Public Schools had the backups in place to avoid paying a ransom and to quickly restore operations.

A holistic ransomware response plan is a mission-critical component of any organization. This plan, which must include everything from attaining the right insurance policy to determining a philosophical position on paying ransom demands, can mitigate the consequences of an attack. In this case, New Haven Public Schools had the backups in place to avoid paying a ransom and to quickly restore operations.

Personally identifiable information can quickly make its way to the Dark Web, and every organization needs a plan for protecting that information in the event of a data breach. At the same time, providing supportive services, like credit or identity monitoring, is a good first step toward repairing the damage and restoring customer confidence in your organization.